CULLMAN REGIONAL
Healthcare Advertising Campaign
We recently had the opportunity to shoot and direct several commercials and still photos for a healthcare company located a state away in Alabama. We brought in a core crew and sourced additional talent locally from nearby Birmingham.
Check out the 30-second TV spot below, followed by a few of our favorite stills from the project.
One of two 30 second TV spots we directed and produced for this project.
Filming in a hospital presents a unique challenge for any production. We needed to showcase the level of care the staff provides without showing real patients—even while actual patients were just rooms away, sometimes undergoing surgery.
This client wanted to highlight their state-of-the-art operating technology alongside their comprehensive patient care throughout the hospital.
DP: Eric Hernandez
Production by: Wild Dingo Studios