COCA-COLA x OLYMPICS

2024 Video & Photo Advertising Campaign

We may never know exactly how many assets came out of this project—but we do know it was A LOT. Coca-Cola partnered with us to produce content for their 2024 Summer Olympics campaign featuring nine Olympic athletes.

Not only were we shooting for one of the biggest brands in the world, but also for their partners, including Delta, Walmart, 7-Eleven, Costco, and more. We shot over 20 products—most with each athlete—and delivered 146 campaign photographs and more than 80 campaign videos. And that’s not even counting our second set, which was dedicated to capturing even more stills and video assets.

It was an intense couple of days, and much like the athletes we worked with, we love a good challenge.