UPS

Global Commercial Advertising Campaign

UPS asked us to produce and photograph a campaign featuring small businesses—from home-based start-ups to locally owned favorites. They wanted to showcase not only a variety of business types and sizes but also a wide range of cultures and regions from around the world.

Atlanta Commercial Advertising Photographer Director UPS

UPS has set the standard by meeting the logistical needs of its customers and delivering excellence in everything it does. Naturally, we aimed to match that standard by going above and beyond for this global campaign.

Working closely with the client, we developed the creative concepts you see here. From a Caribbean home-based online vinyl shop to an architecture firm in the United Arab Emirates, each scene was designed with a unique twist—one that could be reimagined with North American talent while preserving the original concept.

We collaborated with Wild Dingo to creatively plan and produce a campaign that hit all the right marks. Thanks to Matchstic for bringing us all together.

Take a trip around the world and explore a few of our favorite moments from the shoot.