EQUIFAX
Commercial Advertising Campaign
Ever walk into a massive space like Mercedes-Benz Stadium, see 30-foot-tall ad installations, and think, “I want to shoot one of those”? We do—every time. And this time, we actually got to make it happen. Equifax partnered with Next Marketing to dream up a series of fun campaign concepts, and then brought us on board to bring them to life.
We shot across four locations over several days to create custom images promoting the Equifax brand throughout the stadium. If you enter through the 100 Gate, you’ll spot a few of these on every floor.
Below we have shots of the images in their final installations throughout the stadium. Check out the scale compared to the people walking by!
Below we have shots of the images in their final installations throughout the stadium. Check out the scale compared to the people walking by!
Shoutout to the cast and crew that were there on our final day, and to the team at Next, Equifax and the MBS staff!
Agency: Next Marketing
Production: Wild Dingo